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Case Study
How Catholic Health Association Regained More Time for Mission-Critical Work
Wednesday, April 10, 2024 Aptify Discover how CHA freed up internal IT staff time for mission-critical work with Aptify. Read the Case Study to learn more.
White Paper
What Your Sponsors Want and How to Optimize for It
Thursday, March 21, 2024 Lead Marvels Inc In this latest installment of our Association Executive Guide Series, learn how your sponsors’ marketing objectives are changing and how you can optimize your sponsorship programs to meet sponsors’ evolving needs.
Infographic
6 Ways for Associations and Unions to Protect Member Data Privacy
Friday, March 15, 2024 Aptify How does your organization protect your member data? Security breaches can have devastating costs financially, as well as to your organization’s reputation. Check out this infographic to learn more.
Research / Report
2024 Association Survey Results
Wednesday, March 13, 2024 GrowthZone Read GrowthZone's 10th annual survey results report to see how your association compares to other associations across the US and Canada.
eBook
The IT Guide to Data Security for Large Associations and Unions
Thursday, February 15, 2024 Aptify Protecting member data is crucial to reducing risk to your organization and your members. Members expect to be able to trust you with their information, by gaining their trust, you can also earn their loyalty. Read this guide to learn how to secure your member data and earn their loyalty for years to come.
Case Study
How the Air Line Pilots Association (ALPA) Met the Changing Needs of Today's Members
Wednesday, February 7, 2024 Aptify Read this Case Study to learn how ALPA and Aptify designed solutions to meet the changing needs of today’s labor unions. Read the Case Study to learn more.
Podcast
Associations Can (and Should) Advertise on TV in 2024!
Tuesday, January 23, 2024 Marketing General Inc. A 30 second spot on the Super Bowl costs $7 million. You can target your members and prospective members for a couple of thousand. In this podcast we will introduce you to Connected TV advertising.
Guide
AI for Associations Success Kit
Friday, January 19, 2024 Nimble AMS Check out this success kit to learn how Artificial Intelligence can help your association stand out from industry competition and revolutionize your staff and member experience.
Case Study
How NAEA is Winning the Battle for Member Attention While Boosting Non-Dues Revenue
Thursday, January 18, 2024 Lead Marvels Inc The ability to deliver timely educational information that rises above the noise is central to an association’s value proposition. Learn how the National Association of Enrolled Agents uses its online Resource Library with real-time data analytics to zero in on content that connects — and a recurring monthly stream of non-dues revenue along the way.
Research / Report
The 2023 Membership Marketing Benchmarking Report
Thursday, January 11, 2024 Marketing General Inc. MGI is pleased to share the results of our 2023 Membership Marketing Benchmarking Report. This year’s report highlights the strategies and tactics that have produced powerful rebounds in association membership results.
White Paper
6 Reasons You Should Choose Salesforce Person Accounts for Your Association
Friday, December 1, 2023 Nimble AMS Discover the true value of adopting Salesforce Person Accounts and uncover what makes Person Accounts the ideal data model for associations.
Guide
Creating a Flexible Change Management Framework
Wednesday, November 29, 2023 Impexium Discover five change management strategies to help your organization implement, adopt, and maintain new processes and technologies.
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