The American Baseball Coaches Association had a highly successful annual convention and more than 850 instructional videos, but many members engaged primarily during event season. Its existing content and communication systems were not mobile-friendly, making it harder for coaches to access resources and stay connected throughout the year.
ABCA launched My ABCA with Clowder®, creating a branded mobile hub for educational content, notifications, member services, profiles, and year-round engagement. The app also integrates with iMIS so membership data can flow in real time.
Download the case study to learn how ABCA:
Reached more than 1,000 daily member app logins
Increased video library views by 30%
Increased overall member retention by 25%
Used push notifications to deliver timely updates and reminders
Made its video library and member services easier to access from anywhere
Complete the form to download the case study and see how a mobile-first engagement strategy can increase member value and strengthen year-round connection.
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